Koché unveils wool looks for Pre-Fall 18

Iconic NYC bookstore hosts Parisian show

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Paris-based fashion label, KOCHÉ showcased its 2018 Pre-Fall collection in partnership with The Woolmark Company in New York City.

Held in the historic Strand bookstore, the collection offered inspiration from the energy of the city and was translated to show the multicultural and free spirit of those in New York.

The men’s and women’s ready-to-wear designs blended sportswear mainstays with couture techniques that included 21 Merino wool pieces that were embroidered or printed, tying in exceptional craftsmanship supported by The Woolmark Company.

“For the collection, I worked with Woolmark to source wool for a very casual street-inspired style and crafted pieces - like a coat where the wool is completely reworked with appliqué of vinyl and re-embroidered with crystals," said KOCHÉ designer and founder, Christelle Kocher. "There are also included several hand knitted wool pieces.”

This marks the first in a new two-season partnership between KOCHÉ and The Woolmark Company.

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